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The Key to Effective Communication? Know Thyself–and Others

in Business, Federal Contracting, Heard It Through the Fedvine: Guest Posts, Reaching Your Buyers by Aisha H. Leave a comment
Two weeks ago, Inc. Magazine published an article by Dr.Geil Browning on how to boost productivity by understanding the way your mind works. We thought it was pretty interesting stuff, so we asked the folks at Emergenetics what they could tell us about communication: the art and science of sending the right message.

Mark Miller had this to say.

George Bernard Shaw, famous playwright and Nobel Prize for Literature winner, once said, “The greatest problem with communication is the assumption that it has taken place.”

How true. Communication is challenging because different people hear different things. You may think you are making yourself clear, but you run the risk of being misunderstood unless you make a conscious effort to speak in a way that appeals to the way the other person thinks.
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