Federal Market Review

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$995.00 $500.00

Description


One Hour Online Market Review and Planning Session

81% of federal contracts are competed between
5 or less companies that buyers know, like and trust.

Your Goal:
Be one of the 5

To grow your companies federal sales and you need to know about where in the federal market you should direct your resources. isiFederal Market Assessment will show you where buying is happening for your products and services so you can become one of the 5 trusted resources buyers look to before the next requirement.

Included in this session is Market Essentials preliminary market intelligence:

  • Identify Purchasing Agencies currently using similar products and services
  • Identify “Feeder” Industries and Agencies that buy those products and services
  • Identify Top NAICS & PSC
  • Report of total contracts won by primary competitors
  • Purchasing patterns
    • Timing
    • NAICS/PSC

Planning Session Agenda (Draft)

  1. Market Essentials Preliminary Intelligence Review
  2. Winnable Opportunity Matrix Overview
  3. How shortlisting works
  4. Proactive process
    • Targets
    • Agency
    • PMs
    • COs
    • Opportunities
  5. Reaching Decision Makers
    • Key Performance Indicators
    • Contact Relationship Rating
  6. Go-to-market Process
    • Briefings
    • Email Campaigns
    • Cold/Warm Calling
    • Opportunity Pipeline
  7. Next Steps to Reaching Your Goals

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